Do you have good communication skills? Do you want to have great communication skills? What makes these skills great? Persuasion. Knowing what to say and how to say it can turn a “no” or “maybe” into a “sure” or “certainly”. You can also improve employee motivation with a persuasive writing / speaking style. An example of three types of writing of the same comment.

Fact: It’s too late to do anything about it.
Strengthening: Actually, it’s far too late to do anything about it at all.
Softening: Actually, it’s a little late to do anything about it just now.

You can communicate figures differently too:

Fact: We did $67,900 in sales this quarter.
Strengthening: We did just under $70,000 in sales just in this quarter.
Softening: We didn’t quite make $70,000 in sales this quarter.

All three sentences mean the same, but for the listener, each sentence has a different tone and nuance. So, have fun with English and make your speaking and writing mean more than just words.

Contact ken at HKKS Education for more tips and/or workshops on making your persuasive writing and speaking even better than it is.

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